Master Data Management · Brazil and the Americas
Your master data, finally trustworthy: from data entry to decision.
We unify, cleanse and govern your company's material, supplier and customer data into a single source of truth. Less rework, less risk, more speed, in Brazil and worldwide.
160 clients trust us
The problem
Bad data is expensive. And no one sees the bill coming.
Duplicate records that lead to repeat purchases. Unapproved suppliers that turn into tax risk. Materials described in three different ways that stall inventory. The problem rarely shows up labeled "bad data." It shows up as rework, fines, stockouts and wrong decisions. At 4MDG, we go after the cause, not the symptom.
Duplicate records that turn into repeat purchases
Tax risk from unapproved suppliers
Stalled inventory from non-standardized descriptions
Solution
An MDM platform powered by AI ensuring reliable data.
One version of the record for the whole company: procurement, tax and sales stop arguing over which number is right.
The same supplier no longer exists in three systems with three codes and three sets of commercial terms.
Spend and inventory reports now close without manual reconciliation at month-end.
Duplicate purchasing drops because the repeated item is identified before it becomes an order.
Catalog search returns the right item, and idle inventory starts moving again.
The volume that would stall an entire team is handled by automation, with human review where it matters.
Every change goes through someone with authority, with an audit trail ready for inspection.
Defined roles: owner, steward and specialist know who is accountable for each domain.
The base does not degrade again after the project, because the rule lives inside the process.
The 4MDG platform in 2 minutes
Solutions
Start with the data that hurts most.
Supplier qualification
Register and qualify suppliers securely, reducing risk and time.
See solution →
Customer onboarding
Clean records and a single customer view from the first contact.
See solution →
Descriptive standardization of materials
Standardized, searchable catalog.
See solution →
Descriptive standardization of services
Standardized scope, comparable spend and consistent tax classification.
See solution →Services
From technology to operation, the way you need it.
From implementation to full outsourcing.
Modeling of the domains and business rules your operation already uses in practice.
Integrations with ERP, CRM and cloud, with data arriving clean and standardized.
Workflow, approval levels and stewardship set up for your org chart.
Our team runs registration end to end, with agreed SLA and indicators.
You no longer depend on knowledge held by one or two people.
Continuous cleansing and governance, not a project that ends and leaves the base dirty again.
Diagnostics measure duplicates, empty fields and inconsistencies before any change.
Deduplication and standardization at scale, with AI proposing and specialists approving.
Validation against official sources so suppliers and customers stay compliant.
Source-to-target mapping documented, with no surprises on go-live day.
Cleansing before loading: the new system does not inherit legacy errors.
Support for SAP rollout, including ECC to S/4HANA, with post-load validation.
Business results
What your company gains with reliable data.
Less cost, more efficiency
Duplicate master data leads to duplicate purchasing and idle stock. With a single source, the same item is no longer bought three times and working capital returns to the operation.
Under Brazil's Tax Reform, IBS and CBS credits depend on what is in your master data. A supplier that is not approved, has tax irregularities or divergent data means credit your company fails to recover.
Correct NCM, NBS and service codes define the rate, regime and treatment of each item. Misclassification turns into disallowed credit, tax assessments and rework in every filing period.
See Brazil's Tax Reform impact on master data →
Tax risk under control
Approved suppliers with documents validated against official sources, continuous reassessment and an audit trail ready whenever inspectors ask.
See supplier approval →
Operations that don't wait on master data
Purchasing, billing and production stop when master data stalls. With workflow and validation at entry, the record is born approved and the operation keeps moving.
Ver a plataforma →
A base ready for AI
No model outperforms the quality of the data it receives. Consistent standardization and taxonomy are the prerequisite for any AI initiative that needs to work.
Talk to a specialist →
How it works
From scattered data to data you can actually use.
01
Connect and diagnose
We integrate your sources and measure the real state of your base before changing anything.
Batch, streaming and API, the way your ecosystem requires. Data moves across systems with no manual export along the way.
Duplicates, empty fields and inconsistencies measured and prioritized by impact, so you know where the money is tied up before investing.
Material, supplier, customer, financial and reference, each with its own rules and its own owner.
ETAPA 01
ETAPA 02
02
Cleanse, standardize, enrich
Automation and AI applied to volumes no spreadsheet can handle, with human governance.
AI recognizes the same item described in different ways and proposes the merge. The specialist approves, and the history is recorded.
Taxonomy by material family, standardized short and long descriptions, mandatory attributes defined by those who use the catalog.
Tax status, certificates and registration data checked at entry, not months later when the problem has already cost you.
03
Govern and distribute
Rules, approval levels and audit trail. Approved data enters every system clean.
Every change goes through whoever has the authority to approve it, with notification and deadline. Nothing gets in through a shortcut.
Defined roles across owner, steward and specialist, so responsibility is not diluted across the team.
ERP, CRM, BI and data lake receive the trusted record, and whatever changes at the edge flows back to the single source.
ETAPA 03
Want to see this flow applied to your own base? The free assessment shows the real state of your data in just a few days.
Get the free assessmentWe integrate with what you already use
Our numbers
Our numbers speak for us.
Present in six countries across the Americas, operating in Portuguese, English and Spanish.
127k
platform users
60 mi
records managed
July 2026 · 12.400% growth between 2019 and 2025 · 2nd place in Productivity at 100 Open Startups 2025 · ISO/IEC 27001 certification
Recognition
Awards and achievements
Winner of the innovation in master data award.
Finalist in the "Portal do Lojista" acceleration program.
Winner of the commerce panel in 2019, at MDIC's InovAtiva.
Members of Cubo Itaú.
Finalists in the Enterprise category at South Summit 2023.
Top 6 in the Services category at AMCHAM 2022.
2nd in the 2025 productivity ranking, 4th in 2024 and 9th in 2023.Winner of the innovation in master data award.Finalist in the "Portal do Lojista" acceleration program.Winner of the commerce panel in 2019, at MDIC's InovAtiva.Members of Cubo Itaú.Finalists in the Enterprise category at South Summit 2023.Top 6 in the Services category at AMCHAM 2022.2nd in the 2025 productivity ranking, 4th in 2024 and 9th in 2023.Why 4MDG
MDM is not just software. It is method, people and continuity.
Real specialists. MDM is all we do: 321+ projects and 60 mi records managed since 2019.
MDM Academy. The only one with university extension training recognized by MEC.
Global reach. Support in PT, EN and ES; already in 6 countries across the Americas, ready to expand.
Certified security. ISO/IEC 27001, with applied AI that accelerates cleansing and standardization at scale.
Companies that already entrust their data to us.
“
The autonomy offered by the tool was also essential, allowing us to add new plants without constantly depending on system support.
José Paulo Silva · Registration Operations Analyst · RandonCorp
“
The partnership between Jacto and 4MDG brought several benefits to our company. By incorporating automation into our customer and supplier registration center, we experienced a significant transformation in our operations, with increased efficiency, productivity and quality. In addition, the close collaboration and continuous support from the 4MDG team strengthened our relationships with customers, driving our growth and competitiveness in the market.
Daniel Logino · Financial Analyst · Jacto
“
The 4MDG software delivered a model of automatic integration between areas and with SAP, complying with security standards. With that, we gained by implementing governance, SLA management by material and customer, automated queries to public record databases for customers, information traceability, participation of the areas involved in the approval process, centralized management of the company's master data, among others.
Daniela Majzoub · ASAP Manager · Softys
5,0Master Data tool — no more spreadsheets
“What I liked most about the product was how practical it is. It is easy to use and to approve.”
Desiree · October 2024 · Software
5,0Dynamic, modern and independent
“Modern low-code tool, independence to work in the tool without a 4MDG specialist and easy implementation.”
José Renato · April 2023 · Information technology and services
5,0Automation of the customer, supplier and product registration center
“We had a 48-hour SLA and today it is around 15 minutes.”
Danilo · May 2023 · Machinery
5,0Exceeds expectations
“I really liked how easy the tool is to use, and how the whole process is automated, with compliance.”
Verified reviewer · April 2023 · Pharmaceuticals
4,0Intuitive day to day
“The product is intuitive and practical. It helps a lot in day-to-day work.”
Verified reviewer · June 2023 · E-learning
Ratings and reviews collected on Capterra in August 2026. The numbers are updated by the platform and may change over time.
See all reviews on Capterra →
Discover the real state of your data in just days.
The free assessment reveals duplicates, inconsistencies and hidden risks, with no commitment.
Contact
Let's talk about your data.
Talk to 4MDG for a demo, a free assessment of your database or a tailored proposal. We serve clients in Portuguese, English and Spanish.
Av. Queiroz Filho, 1700, Torre E, Conjuntos 715 a 718
Vila Leopoldina, São Paulo, SP, 05319-000
Common questions
Still have questions? Start here.
If your question isn't here, talk to a specialist. You'll get an answer within one business day.
Talk to a specialistMDM is the discipline and the technology that create a single source of truth for master data, such as materials, suppliers and customers. It ensures every system uses the same reliable, consistent data.
Governance is the set of policies, roles and rules. MDM is how you apply that to master data in practice, with technology. We deliver both together.
Yes, natively, with data arriving already clean and standardized. We also integrate with the leading ERPs and CRMs on the market, plus cloud and APIs.
Yes. The platform is cloud-based, multilingual and compliant with LGPD and GDPR. Today we serve six countries across the Americas in Portuguese, English and Spanish.
In just a few days we show the real state of your database: duplicates, empty fields, inconsistencies and hidden risks, prioritized by impact. No commitment.
It depends on the scope and the number of domains. Our methodology is modular, so we start with the most critical domain and evolve from there, with visible results from the very first weeks.
Yes. In the DaaS model we take over end-to-end management of your master data, with a dedicated team, SLA and agreed indicators.
We are ISO/IEC 27001 certified and compliant with LGPD and GDPR, with access controls, audit trails and continuous monitoring.